Do you want to have a strong and effective marketing strategy, such as the one used by large hotel chains?
At the first step, it's best to know that marketing is sales and promotion of
your hotel rooms and other services that you offer to your guests.
The
use of 4-section marketing mix (Mix Marketing) can be the best way to
achieve the desired result in implementing your marketing plans. These four parts are as follows:
1 - Product
2 - Price
3 - Place
4 - Promotion
Part One - Product
Make your guest stay at your hotel a memorable experience and always make sure that you are around 100% in line with your guests expectations. These expectations include a comfortable sleep, access to decent food, free internet and courteous staff.
Do you already have these features?
In the second step, you can ask yourself what makes your hotel different from other competitors? How often do your guests share an experience of your hotel with friends and family?
Choose a unique personality for your hotel; a lasting icon that you can extend from the panel to small details. If you are lucky, the guests will feel satisfied and will remember you for a long time.