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Female Iranian crafter wins top prize at Intl. Craft Awards

Female Iranian crafter wins top prize at Intl. Craft Awards

Arabian, who is a master of metalwork and Minakari (enamel), participated in the event with one of her exquisite works, a lavishly-decorated metal bowl designed for serving gaz (nougats with pistachios and almonds), CHTN quoted Vida Tavahodi as saying on Friday.  Minakari is an ancient art of painting natural motifs such as flowers and birds on the surface of metals, mostly copper. Due to the outbreak of the coronavirus, the event was held virtually in India, but the artist will soon be awarded the prize at a ceremony, the official added.  The award for the Male Craftsperson of the Year went to Dalavayi Kullayappa from India, while Zohra Said from Morocco and Ismael Arturo Rodriguez Moreno from Mexico named Female Craft Designer of the Year and Male Craft Designer of the Year respectively.  ICA is organized by Craft Village, a social organization, based out of New Delhi, India, working towards training and promotion of handicrafts. ICA sets a new benchmark in the world with the highest level of skill and design excellence. The awards provide an open platform for makers working in a wide variety of materials and media to have their work assessed by a professional jury and international craft experts.  These awards promote, inspire and encourage talent of the highest standards, making International Craft Awards an annual global feature. With 14 entries, Iran ranks first globally for the number of cities and villages registered by the World Crafts Council, as China with seven entries, Chile with four, and India with three ones come next. In January 2020, the cities of Shiraz, Malayer, and Zanjan and the village of Qassemabad were designated by the WCC- Asia Pacific Region, putting Iran’s number of world crafts cities and villages from ten to 14.

Create: Jan 15, 2022     Edit: Jan 15, 2022     Regional News
Iran pavilion to bring extra charm to Expo 2020

Iran pavilion to bring extra charm to Expo 2020

Iran pavilion is set to add extra charm to the prestigious Expo 2020 Dubai by widening its outline such as an enormous celebration of Noruz, the Persian New Year, which will begin on March 21. The decision was reached during a meeting between the Cultural Heritage, Tourism and Handicrafts Minister Ezatollah Zarghami, Culture and Islamic Guidance Minister Mohammad-Mehdi Esmaeili and Industry, Mining, and Trade Minister Reza Fatemi Amin, Mehr reported on Sunday. During the meeting, the financial support needed to implement the ideas for improving the condition of Iran’s pavilion during the remaining 100 days of the expo was also discussed. Noruz, which usually falls on March 21st every year, marks the beginning of spring across a vast geographical area. The feast was initially registered on the UNESCO List of the Intangible Cultural Heritage of Humanity in 2009, as a common tradition for Iran, Azerbaijan, India, Kyrgyzstan, Pakistan, Turkey, and Uzbekistan. However, the five other countries put in requests officially to be added to the list during a meeting held in Tehran in January 2014. In December 2016, Iran and 11 other countries registered Noruz as a common tradition during the 11th session of the Intergovernmental Committee for the Safeguarding of the Intangible Cultural Heritage, held in Addis Ababa, Ethiopia. Noruz, according to UNESCO, promotes the values of peace and solidarity between generations and within families, as well as reconciliation and neighborliness, thus contributing to cultural diversity and friendship among peoples and various communities. Noruz traditions, however, vary from place to place, ranging from leaping over fires and streams in Iran to tightrope walking, lighting candles at house doors, traditional games such as horse racing, or the traditional wrestling practiced in Kyrgyzstan.

Create: Jan 3, 2022     Edit: Jan 3, 2022     Regional News
The Case Against QR Menus

The Case Against QR Menus

Menus are an important aspect of the overall presentation of a hotel restaurant. Indeed, a whole book on proper menu design could be written, with inventory arrangements, fonts, graphics, spacing, types of paper, menu backings and all other stylistic concerns outlined as contributing factors for a guest’s overall appreciation of the dining outlet. The pandemic has thrown a wrench in this marketing and sentiment-boosting tool as many customers now expect menus to be accessible on their phones via a QR code. The benefit for the restaurant is certainly there in the form of saving on printing costs, but it’s nonetheless a tradeoff. The concern that we have over the proliferation of QR menus is that they don’t build guest satisfaction as much as their physical antecedents, and this reduced sentiment can halo back onto room revenues in a negative way. Here’s why: paper is palpable. You feel the slight roughness of a thick paper stock, subtly smell the ink, are delighted by the way the room’s lighting creates soft shadows on the page and are soothed by (what we ideally hope that you would use for your establishment) the touch of the leather menu backing on the palm of your hand. Viewing a menu on your phone gives you none of that. Yes, you get graphics, color and the ability to keep the webpage updated in real-time as inventory changes, but everything beyond the straight visuals are lost in the endless scroll of a two-dimensional screen. And building on this notion of scrolling, one critical difference is that a physical menu presents all items together for readers to consider, whereas a responsive webpage (over simply displaying a PDF version of the menu) will usually configure all items into a single column so as to keep everything legible and to avoid lots of pinching. This second drawback is one of perception, where a narrowly focused column on one’s phone can increase the observed length of the menu, resulting in patrons ‘dropping off’ before perusing the entirety of it. We see a similar trend in website readership where it falls precipitously after around the first quarter of an article or page. In sum, on digital-first menus, you have to put your most expensive items (or highest margin) items at the top or they will likely be missed. At this point, with the end of the pandemic still very much a question mark, optionality and fitting your theme is what works best. Paper menus should be readily presented at high-end restaurants so that the theme is congruent and customer satisfaction isn’t deteriorated, while at more casual settings a QR code access may be just fine. While there are both paper and labor costs associated with QR menus, you must still consider the above downsides.

Create: Jan 1, 2022     Edit: Jan 1, 2022     F and B
Top 7 Drink Trends in 2022

Top 7 Drink Trends in 2022

After years marred by a global public health crisis, many of us are lapping up in-person social gatherings with friends, family and colleagues. Morning catch-ups over coffee, afterwork happy hour at the favorite waterhole or weekend drinks in town had mostly been replaced with coffees-to-go, virtual apéros, or alfresco drinking in winter like in summer. Consumers have become today their own baristas and bartenders, imbibing alone at home or at a distance outside. So how, and with what, will we quench our thirst? Here is EHL’s selection of the top drink trends in 2022. In this pandemic-era, there is no doubt that the megatrends for the new year will center around healthier and ‘cleaner’, more sustainable, premium and socially responsible products in line with the mantras – good for me, good for the planet – and quality over quantity. With movements like mindful drinking and “sober curious” gaining popularity, research indicates that alcohol consumption has declined with younger generations drinking less as they show greater interest in holistic wellness and health. And the beverage industry has been paying attention to these shifts in concern, consciousness and habits. Functional and healthy beverages are on the rise, and no and low alcohol ready-to-drink offerings from North America to Europe and Asia-Pacific have boomed as they prove to be both a more convenient and ‘safer’ option in a world still plagued by COVID-19 measures and barrier gestures. But globally, we’re seeing an array of interesting new product developments, packaging innovations and surprising mergers and acquisitions with the lines between the health movement, the low- and no- alcoholic category and the wider drinks industry becoming increasingly blurred. Beyond these general tendencies, we take a look at six particular drink trends for the year ahead. 1. CBD-infused relaxation drinks For those of us who frequent trendy bars, a controversial yet very 2022 new trend has found its way onto cocktail menus in only the most avant-garde of venues. 2. The bubble tea craze goes global Despite being invented in the 1980s, bubble tea is set to see its popularity soar to new heights. From the US to Germany, China to Brazil, the bubble tea industry is going global with its market expected to grow by almost $2 billion to reach $4.3 billion by 2027. The refreshing Taiwanese tea-based drink with its tapioca or fruit jelly ‘bubbles’ is appealing to health-conscious individuals enjoying the healthier variants low in sugar, with organic soya milk, green tea or fruity mixes as well as a younger generation seduced by its 200 or so different flavor combinations and even more customizable options making for a truly unique, tasty and fun drink. 3. Fermented drinks as a health-booster Increased awareness on the importance of fueling our body with quality and nutritious food and drink is driving a rapid growth in fermented beverages, occupying a significant portion within the functional and healthy drinks category. It’s estimated that probiotic beverages are expected to achieve over $77 billion in sales by 2025, almost double the revenue generated worldwide in 2018. While kombucha has been topping the leader board for some years, it’s now got some serious competition. Water kefir, with its more diverse probiotic strains shown to help boost the immune system and aid digestion, is gaining momentum and creeping into the mainstream. As is the fermented Mexican soda Tepache – another healthy, flavorsome, sustainable alternative to kombucha. While not new in itself, it has promising prospects in this ‘health-conscious’ era, but hey, it’s just a gut feeling! 4. Wines and champagnes with star power Celebrity beverage endorsements are nothing new. Think George Clooney and Nespresso, Jennifer Aniston and Smart Water, or countless sporting stars endorsing energy drinks. But expect to see more and more vineyards and champagne houses partnering with big names to capitalize on their glamorous images and extend their respective brand portfolios. After John Legend, Kylie Minogue or Brad Pitt, Cameron Diaz is the latest celebrity to venture into the wine business with her “clean” wines. The range comprises of an organic and vegan French rosé and Spanish white with no added sugar, with Diaz tapping into both the wellness trend and that of the growing ‘thirst’ for ‘pink’ wine. Such partnerships are also strategic in helping introduce wines and champagnes to new consumers, in particular millennial drinkers drawn to celebrity and wellness lifestyles, and who aren’t impartial to the Instagrammable aesthetic of a fizzy or rose-tinted drink. 5. Boxed wine as a sustainable (and sanitary) choice Did you know that during the COVID-19 pandemic, bag-in-a-box wine was the supermarket alcoholic “go-to” beverage? The draw? Beyond the product within the bag, boxed wine is easier to store, it better preserves open wine, and is proving a more hygienic and sustainable option, in particular for restaurants. With each three-liter box generating about half the carbon dioxide emissions to that of a glass bottle, boxed wine is also cheaper to transport, stock and more environmentally-friendly. Something that even the more premium wine houses can’t ignore. While wine connoisseurs may jump to the conclusion that boxed wine equates to poor quality, industry experts are suggesting that that’s changing, and fast, as sales are forecast to continue surging around the world in 2022. 6. Canned cocktails with premium products While some may have enjoyed following online mixology tutorials to create their own home-made cocktails, many long for the days when original creations were served ready-made for immediate consumption. Well, spirit brands and hotel chains like the Marriott have wasted no time to offer the perfect solution and create a variety of delicious, bartender-quality, ready-to-drink cocktails in cans. Tipped to be the hottest trend in the alcoholic beverage space in 2021, the development of prepared cocktails-to-go has, according to Nielsen Premium Panel data, accelerated 171% in 2020, and shows no signs of slowing down in 2022. With high-quality ingredients, authentic flavors, options between low-calorie, sugar and alcohol or premium spirits, and convenient and sanitary packaging – grab-and-go cocktails are here to stay. 7. Spiked sodas and alcohol-free beers and spirits With interest in low and no alcohol by volume (ABV) drinks skyrocketing over the last few years, more and more people are looking for a middle ground between tee-total and drinker, between functional and indulgent, between high-quality and convenience. Consequently, low and non-alcoholic beverages are flooding the market and is the space to watch. From non-alcoholic beers and premium mocktails by spirit brands to the boom of hard seltzers now spilling over into hard coffees and kombucha – consumers are going to be spoilt for choice. Whether it’s wanting something with less sugar and alcohol, with premium products, looking for a slight ‘kick’ in traditional non-alcoholic beverages or an alternative to beer, this growing category ensures there’s something for every taste bud and type of drinker. Drink trends 2022: a toast to good health As we look to turn our backs on 2021, and raise our glasses to a new year, the question still lingers as to whether the drinking habits developed in a COVID-era will prevail in a post-pandemic world. While there is still so much uncertainty, what is clear is that the increasing consumer interest in health, wellness and mindfulness is shaping the beverage industry as a whole as it seeks to quench this thirst for holistic balance. For being able to choose alcohol-free beverages without having to sacrifice flavors, fizz or authenticity. For indulging in a drink without having to abstain completely. For a return to more simplicity with natural and ‘clean’ products. For drinking less in quantity but better in quality.

Create: Jan 1, 2022     Edit: Jan 1, 2022     Coffee Shop
The Hyatt Centric Brand Debuts in the Middle East With Hyatt Centric Jumeirah Dubai

The Hyatt Centric Brand Debuts in the Middle East With Hyatt Centric Jumeirah Dubai

 Hyatt Hotels Corporation (NYSE: H) announced today the opening of Hyatt Centric Jumeirah Dubai, marking the lifestyle brand’s debut in the Middle East. The seven-story property is set to become a social hub in the La Mer district, featuring 173 sophisticated guestrooms, including 27 spacious deluxe rooms and suites, designed to reflect the city through the playful juxtaposition of colours, textures and curated curiosities. Nestled in the heart of Dubai and bringing in a fresh take on the modern hospitality sector, Hyatt Centric Jumeirah Dubai serves as an ideal launchpad for exploration for those looking to discover the city’s local hot spots and hidden gems. Conveniently located between old and new Dubai, guests have the opportunity to experience nearby attractions including Laguna Waterpark, the La Mer beachfront shopping and dining district, Burj Khalifa, and Dubai Mall. For those seeking authentic, historical experiences, the nearby neighbourhoods of Satwa, Bur Dubai and Al Fahidi are home to traditional Arab marketplaces, known as souks, and the Etihad Museum. The hotel’s enticing dining outlets include thoughtfully designed and casual, relaxing spaces that boast an abundance of food and beverage experiences celebrating the region’s dynamic flavors. Hyatt Centric Jumeirah Dubai’s all-day restaurant is certain to become a hot spot for locals and visitors alike, serving continental favourites for breakfast, lunch and dinner. The Shisha Lounge is a contemporary space for guests to unwind and savor a selection of hookah, while The Lobby Lounge is an open yet warm space that welcomes guests all day for bites and afternoon tea. Visitors can also lounge by the pool and enjoy refreshing drinks and light snacks from The Pool Bar. Hyatt Centric Jumeirah Dubai features multiple spaces for meetings, events and social gatherings with a boardroom that fits up to eight guests, large terraces ideal for social gatherings for up to 85 guests, and the exclusive rooftop bar that can be used for small group celebrations. The terrace suite is also the perfect venue for a New Year’s party, where guests can take in the spectacular views of the Burj Khalifa’s firework show. Additional amenities and services include a temperature-controlled outdoor pool along with a spa and 24-hour gym fitted with the latest equipment. Guests can also expect, laundry and dry-cleaning services, valet parking, multilingual staff, and a full-service concierge to ensure every need is met. The hotel also offers its guests a dedicated private beach area at La Mer North beach to relax and unwind.

Create: Dec 29, 2021     Edit: Dec 29, 2021     International News
AC Hotel St. Louis Opens in the Central West End After a $44 Million Ground-Up Build

AC Hotel St. Louis Opens in the Central West End After a $44 Million Ground-Up Build

AC Hotel St. Louis Central West End (215 York Ave, St. Louis, MO 63108), a seven-story 192-room hotel, is now open after a multi-million dollar, ground-up build by St. Louis’ Koplar Properties in partnership with Homebase Partners and Concord Hospitality Enterprises. Located in the Central West End neighborhood of St. Louis, Missouri, the hotel sits in the heart of the city’s upscale retail district and at the eastern edge of Forest Park. The 94,300 square-foot hotel features a state-of-the-art fitness center, small meeting and event space, and curated food and beverage program with inspiration from the hotel’s Spanish and European roots at the AC Kitchen and AC Lounge. The hotel is a new modern and sophisticated destination for culturally-minded travelers and locals alike. This is the first AC Hotel to enter the St. Louis market. Located in the upscale Central West End neighborhood, the hotel is surrounded by sidewalk cafes, smart Italian and Asian fusion restaurants, local coffee shops, chic boutiques and more. Directly across the street sits St. Louis’ award-winning Forest Park with expansive lakes, woods, a golf course and free museums and attractions including the St. Louis Zoo and Saint Louis Art Museum. Steps away are Barnes Jewish Medical Center, Shriners Hospital for Children, Washington University in St. Louis campus and St. Louis Children’s Hospital. AC Hotel St. Louis plans to immerse itself in St. Louis’ local culture, specifically in the arts, attractions and cuisine. HomeBase Partners’ Founder and Owner Andy Holloran said “Together with the Koplar family and Concord Hospitality, HomeBase Partners is excited to bring the AC St. Louis hotel to market in the heart of the vibrant Central West End. Within walking distance to so many restaurants, bars, coffee shops, Forest Park and the incredible medical campus anchored by Barnes Jewish, Children’s and Washington University, the AC Hotel is a much needed and welcome addition!” AC Hotel St. Louis Central West End blends St. Louis’ urban landscape with minimalist, sophisticated design, and features artwork from a local and nationally renowned artist. St. Louis born artist John O’ Hara was commissioned for a signature piece featured in the AC Kitchen and dining area of the hotel. O’Hara is a self-taught artist known for his abstract decorative art. His work is included in public and private collections around the world, including famed designer Michael Kors’ showrooms in Milan, Paris, London and New York. AC Hotel St. Louis Central West End seamlessly fits into the modern and upscale surroundings of the neighborhood, among its world-class art galleries, eye-catching public artwork and stunning turn-of-the-century homes. The sleek design creates a perfectly precise retreat for guests – both inside and out. On the exterior, a natural facade stands out with contemporary wood accents, ivy walls and greenery. Renowned design firm DLR Group worked on the hotel’s interior design, which hosts a blend of European-inspired motif and comfort, with modern decor, touches of natural wood and clean marble throughout the property. Upon entering the lobby, check-in-desks are flanked with a striking leather mosaic in sleek blacks, deep grey and metallic colors. The lobby also includes a welcoming communal space with a massive double-sided fireplace built into a floor-to-ceiling marble wall, which serves as a living room and informal business hub for guests to gather. The space is filled with modern furnishings and artwork, approaching every space with optimal comfort and utility which is intentionally designed to maximize space and minimize clutter. “The hotel design is purposeful, simplistic, and elegant while staying true to our unique aesthetic,” says General Manager Candice Woodring. “We’ve tailored our experiences for business travelers, leisure enthusiasts and locals to all find something at our property. Whether it’s a chic guest room after a long flight or Spanish tapas, signature cocktails and local craft beer with friends, we’ve got something for everyone – business or pleasure.” Furnished with 192 guestrooms, including 114 King sized beds, the design is classic modernism with clean lines, sharp angles, pops of marble and effortless European sophistication. Thoughtful design elements help guests unwind, including plush bedding, a spacious workspace, open closet concepts intuitively designed to create ease of access and visibility, as well as Korres bath amenities made with natural ingredients. Each guest room features precisely placed outlets for ultimate ease of access, a personal in-room coffee maker, temperature-controlled smart refrigerator and a safe. Rooms also feature the latest technologies including 55-inch smart televisions with app streaming and free high speed internet access throughout the property. In addition to in-room amenities, each guest floor features a state-of-the-art sustainability-focused hydration station equipped with glass carafes and purified water. Additional amenities include a state-of-the-art fitness center with Peloton, cardio equipment, free weights, and the AC Store, curated with locally-sourced snacks, sweets, beverages and other local products. Self-parking is available in the Argyle garage located directly across the street from the hotel. From breakfast in the AC Kitchen to cocktails and tapas in the AC Lounge, guests will enjoy flavors that are perfectly curated, poured and plated. The hotel’s European sensibility touches every aspect of the guest experience, including on-site dining. Breakfast at the AC Kitchen features gourmet selections such as fresh baked Delifrance buttered croissants, as well as Berkel sliced La Quercia prosciutto. The AC kitchen will also offer a full menu for guest’s and locals to enjoy with items such as Breakfast Cazuela, and Nutella & Orange Belgium Waffles. The AC Lounge provides guests with a warm and inviting atmosphere to enjoy a drink and a bite to eat with an ambient double-sided fireplace, ample cocktail and lounge seating and modern minimalist design. A harmonious gathering place with a touch of influence from its Spanish roots, the AC Lounge features curated European-inspired small plates after 5 p.m. as well as local libations and signature cocktails like its namesake AC-GT (a custom gin and tonic), served in a scientifically engineered cocktail glass with etchings that discreetly guide the perfect ratio of ingredients. AC Hotel St. Louis Central West End will also serve as an excellent destination for business meetings and social events. The hotel has flexible space to accommodate small business meetings, social functions, rehearsal dinners and celebrations. A dedicated conference room looks out to the bustling neighborhood and is equipped with complimentary high speed internet, 137” drop screen and projector, as well as a separate pre-function space. The hotel can provide a distinct area for private meetings and networking events. The property has also partnered with neighboring restaurant, Edera Italian Eatery, to host larger events with chef-curated menus from Edera’s Executive Chef, Andrew Simon.

Create: Dec 22, 2021     Edit: Dec 22, 2021     International News
MCR Acquires a Portfolio of 6 Marriott and Hilton Hotels Across Texas and New Mexico

MCR Acquires a Portfolio of 6 Marriott and Hilton Hotels Across Texas and New Mexico

MCR — the country’s 4th-largest hotel owner-operator — has acquired a portfolio of six premium-branded hotels in Texas and New Mexico, known as “smile states” for their location and fast-growing markets. Totaling 603 rooms, the acquisition includes two Marriott hotels (a TownePlace Suites and a Fairfield Inn & Suites) and four Hilton hotels (two Hamptons, a Home2 Suites and a Tru). All were built in the last four years and nearly 40% of the portfolio (by room count) is specifically an extended stay, all-suite product designed to cater to longer-term guests. Five hotels are in the Dallas-Fort Worth metroplex, the 2nd-fastest-growing major city in the country. The sixth sits in the arts and culture hub of Santa Fe, New Mexico. Planning your next trip to the South or Southwest? Smile – MCR has you covered! Located in the heart of downtown Fort Worth directly across from the Fort Worth Convention Center, the 120-room Fairfield Inn & Suites by Marriott Fort Worth Downtown is the perfect place to work and play. Opened in October 2017, the hotel features a stunning 20-seat bar, super-fast Wi-Fi and a second-floor patio with city skyline views. Just 5 minutes down Route 377, you’ll find 128 suites with fully equipped kitchens at the TownePlace Suites by Marriott Fort Worth University Area/Medical Center. The hotel is less than 10 minutes away from Texas Christian University, the Modern Art Museum and the Will Rogers Memorial Center. Flying out of DFW Airport? Take your pick! The 94-room Home2 Suites by Hilton Euless DFW West, 79-room Tru by Hilton Euless DFW West and 91-room Hampton Inn & Suites Colleyville DFW West are all just 10 minutes from the 4th-busiest airport in the world. With ultra-plush beds, complimentary hot breakfast and state of the art fitness equipment, you won’t feel far away from home. Further west you’ll find the 91-room Hampton Inn Santa Fe South, an oasis of comfort in the New Mexican desert. Located along State Road 14, the Hampton Inn provides direct access to Santa Fe’s historic downtown. Itching to explore? Check out Meow Wolf, the world-renowned art collective featuring 200-plus artists. Later, catch the sunset by our cozy outdoor fireplace.

Create: Dec 22, 2021     Edit: Dec 22, 2021     International News
Iranian town to boost medical tourism

Iranian town to boost medical tourism

 Local authorities plan to boost medical tourism in Gachsaran town, southwestern Kohgiluyeh and Boyer-Ahmad province, the provincial tourism chief has said. Infrastructure has been provided in Gachsaran to facilitate the development of health tourism, Majid Safai announced on Saturday.  “There is a strong capacity for the development of the tourism industry, especially health tourism, in the city because of the airport and its fast air access to medical facilities and equipment,” the official explained.  Citing an example, the official reminded of a special hospital dedicated to mothers and children which offeres quality servives to domestic and foreign patients.  During the coronavirus outbreak, 350 foreign tourists received visas to use the medical services provided by the hospital mentioned, he noted.  Many domestic experts believe that medical tourism in Iran is a win-win opportunity both for the country and foreign patients, as they are offered affordable yet quality treatment services and the country gains considerable foreign currency. Iran is one of the major destinations for health tourism in the region, and patients with 55 different nationalities, mostly from neighboring countries including Iraq, Kuwait, Bahrain, Qatar, Saudi Arabia, Oman, Pakistan, Afghanistan, Tajikistan, and Turkmenistan are seeking to use Iran’s services and facilities in this field. The Islamic Republic has set its goals to exceed its yearly medical travelers to around 2 million in the Iranian calendar year 1404.

Create: Dec 12, 2021     Edit: Dec 12, 2021     Regional News
UNWTO Announces List of ‘Best Tourism Villages’ 2021

UNWTO Announces List of ‘Best Tourism Villages’ 2021

The best examples of villages embracing tourism to provide opportunity and drive sustainable development have been celebrated at the World Tourism Organization (UNWTO) General Assembly in Madrid. The Best Tourism Villages by UNWTO initiative was launched to advance the role of tourism in safeguarding rural villages, along with their landscapes, natural and cultural diversity, and their local values and activities, including local gastronomy. A total of 44 villages from 32 countries across the five world regions were granted the recognition in 2021. All of them stand out for their natural and cultural resources as well as for their innovative and transformative actions and commitment to the development of tourism in line with the Sustainable Development Goals (SDGs). The villages were evaluated by an independent Advisory Board based on a set of criteria covering nine areas: - Cultural and Natural Resources - Promotion and Conservation of Cultural Resources - Economic Sustainability - Social Sustainability - Environmental Sustainability - Tourism Potential and Development and Value Chain Integration - Governance and Prioritization of Tourism - Infrastructure and Connectivity - Health, Safety and Security All of the 44 chosen villages scored a total of 80 or more points or more out of a possible 100. Tourism as a driver of rural development and inclusion “Tourism can be a driver of social cohesion and inclusion by promoting a fairer distribution of benefits throughout the territory and empowering local communities,” says UNWTO Secretary-General Zurab Pololikashvili. “This initiative recognizes those villages committed to making tourism a strong driver of their development and wellbeing”. The Best Tourism Villages by UNWTO initiative includes three pillars:   The ‘Best Tourism Villages by UNWTO’: Recognizes villages which are an outstanding example of a rural tourism destination with recognized cultural and natural assets, that preserve and promote rural and community-based values, products and lifestyle and have a clear commitment to innovation and sustainability in all its aspects – economic, social and environmental. The ‘Best Tourism Villages by UNWTO’ Upgrade Programme: The Upgrade programme will benefit a number of villages that do not fully meet the criteria to receive the recognition. These villages will receive support from UNWTO and its Partners in improving elements of the areas identified as gaps in the evaluation process. The ‘Best Tourism Villages by UNWTO’ Network: The Network will provide a space for exchanging experiences and good practices, learnings, and opportunities. It will include representatives of the villages recognized as the ‘Best Tourism Village by UNWTO’ , the villages participating in the Upgrade Programme, as well as experts, public and private sector partners engaged in the promotion of tourism for rural development. A total 174 villages were proposed by 75 UNWTO Member States (each Member State could present a maximum of three villages) for the 2021 pilot initiative. Among which 44 were recognized as Best Tourism Villages by UNWTO. Another 20 villages will enter the Upgrade Programme of the Initiative. All 64 villages enter to make part of the UNWTO Best Tourism Villages Network. The next edition will open in February 2022. List of Best Tourism Villages by UNWTO 2021: Bekhovo, Russian Federation Bkassine, Lebanon Bojo, Philippineshe Caspalá, Argentina Castelo Rodrigo, Portugal Cuetzalan del Progreso, Mexico Cumeada, Portugal Gruyères, Switzerland Batu Puteh , Malaysia Kaunertal, Austria Le Morne, Mauritius Lekunberri, Spain Maní, Mexico Misfat Al Abriyeen, Oman Miyama, Japan Mokra Gora, Serbia Morella, Spain Mustafapaşa, Turkey Nglanggeran, Indonesia Niseko, Japan Nkotsi Village, Rwanda Old Grand Port, Mauritius Olergesailie, Kenya Ollantaytambo, Peru Pano Lefkara, Cyprus Pica, Chile Pochampally, India Puerto Williams, Chile Radovljica, Slovenia Rijal Alma'a, Kingdom of Saudi Arabia Testo Alto, Brazil Saas Fee, Switzerland San Cosme y Damián, Paraguay San Ginesio, Italy Sidi Kaouki, Morocco Solčava, Slovenia Soufli, Greece Taraklı, Turkey The Purple Island, Republic of Korea Ungok Village, Republic of Korea Valposchiavo, Switzerland Wonchi, Ethiopia Xidi, China Yucun, China Additionally, UNWTO will work with the following villages participating in the Upgrade Programme: Ordino, Andorra Khinalig, Azerbaijan Koprivshtitsa, Bulgaria Kaštelir Labinci, Croatia Agros, Cyprus Fuwah, Egypt Western Samos, Greece Hollókő, Hungary Biei, Japan Capulálpam de Méndez, Mexico Godinje, Montenegro Gornja Lastva, Montenegro Oukaimeden, Morocco Barangay Tenani, Philippines Gasura, Rwanda Gostilje, Serbia Gorenja Vas, Slovenia Cantavieja, Spain Bo Suak, Thailand Ruboni, Uganda

Create: Dec 5, 2021     Edit: Dec 5, 2021     International News


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